I partnered with Council on Aging St. Tammany (COAST) to lead a complete rebrand that modernized their visual identity while honoring their longstanding commitment to serving the senior community. Their previous logo and branding were outdated, and I was tasked with developing a fresh, contemporary look that would resonate with both current and future generations of clients, caregivers, and supporters. I designed a new logo and comprehensive branding suite that introduced modern typography, an approachable color palette, and a polished aesthetic—bringing COAST into the present while preserving its trusted legacy. The updated visuals now reflect the organization’s professionalism, warmth, and dedication to enriching the lives of older adults in the region.
Logo and Branding
